Senior Product Marketing Manager

Why Siren

• Siren has a culture centered around our five core values: Deliver An Outstanding Result; Challenge the Status Quo & Drive Innovation; Collaborate With Openness & Respect; Operate with Honesty & Transparency; Be Flexible.
• Operating in ultra-competitive markets, we attract professionals who want to win.
• And work toward that goal with a single-minded purpose.
• We deeply care about each of our team members, giving our people the opportunity to learn, develop, and grow together with the company.
• We can guarantee that you will never be bored, as at Siren you will have a chance to work on many challenging and ambitious tasks.

What you will do

• Own all website projects for both B2C and B2B sides to ensure we deliver a great experience to our customers. You will build new web pages from scratch, plus help other stakeholders with their marketing needs.
• Conduct marketing research for launching new products (verticals); and share insights with the team.
• Develop a deep understanding of our target audience: conduct interviews, structure findings and ensure we all have great understanding of our TA.
• Build key messaging: determine the value of the product for our customers and successfully deliver it though landing pages and marketing materials.
• Develop and maintain relationships with key product stakeholders and decision-makers across product, marketing, IT, sales, client partnership, executives teams.
• Identify new marketing opportunities, develop and launch new products with the help of Product and Growth teams.

About you

• At least 3 years of relevant experience in product marketing or digital marketing.
• You have a proven track record of launches of multiple digital products (Web or Apps) to the market, preferably from the scratch.
• You know how to own, lead and drive end-to-end successful projects at an individual and team level.
• You know your current and future customers better than anyone. You’re adept at tailoring your messaging and strategy to meet the needs of your core audience.
• You’re an outstanding communicator, especially with project stakeholders.
• You have experience of working with designers, developers, testers, copywriters, media buyers, project, and product managers.
• You thrive in ambiguity; you have the ability to manage multiple projects simultaneously with competing priorities/deadlines, while staying hyper-organised.
• You have a data-driven approach; all decisions you make have a strong data support, you analyze and research the situation before initiating any further steps.
• You are a problem solver, not a fixer; you dig deep to the core of the problem and find quality solutions to improve the situation for good.
• You have a self-driven, proactive and action oriented attitude.
• You know what good design means: you can easily build a prototype yourself or give systematic comments to the design team based on the principles of UX/UI.
• Fluency in English (writing and speaking skills) is a must.

What we offer

Our company’s success is delivered by a smart, self-starting, and entrepreneurial team which we are actively growing. We offer:

• Competitive compensation according to your skills, experience, and professional accomplishments.
• Generous paid vacation, sick leave, and paid holidays.
• 100% remote work, allowing working and traveling.
• Flexible work hours, when it is convenient to plan your working and personal time.
• Work in one of the most dynamic and fastest-growing industries.
• Ambitious and challenging tasks with a high degree of responsibility and independence.
• Multicultural environment.
• A supportive, friendly, and professional team, which you can always rely on.
• An allowance program for compensation of expenses for fitness activities and the purchase of technical equipment.
• Paid training (school, events, conferences).

If this sounds like you, we should talk!