Business Owner (AppLab)

About the team

• AppLab is a team that develops mobile applications.
• The team has existed for 1,5 years. We started with two employees, and now our team consists of 17 employees, and we will be happy to grow further.
• You will be responsible for four main directions: monetization, analytics, team, and product.

• This role reports directly to the CEO.

• Core Stack: Flutter, Kotlin, Golang, Docker, PostgreSQL, React, Vertica, Codemagic, Grafana, Nginx.

• Analytics Stack: Firebase, Adjust, Admob, Applovin, Revenue Cat, Google Analytics, FCM.

Self-developed instruments which we use daily in our work:

• Realtime BI System for checking the efficiency of advertising campaigns.
• User Tracking System for detecting traffic sources in APK-versions of applications.
• Additional Monetisation System for additional traffic monetization.

Why AppLab

• This is a successful startup inside a large and stable company.
• Guys work in a self-organized team and form all the work processes themselves.
• The audience of our applications is more than 6 million users.

Your daily business

• Build and develop a product growth strategy for mobile applications with a long-term vision and short-term roadmap.
• Increase the number of subscribers and product LTV.
• Develop a vision for how we can use experimentation to drive growth from within the product, using a combination of scientific methods and creative approaches to drive step-changes to growth.
• Hire, develop, motivate and provide leadership to the team of growth product managers.
• Define metrics to track the effectiveness of your team and product.
• Plan and execute a roadmap for experiments.
• Do market research and competitors.
• Participate in the launch of new products.
• Working with partners and concluding partnership agreements.
• Development of an analytical system for the AppLab Team.

What we expect

• 3-4 years of the same roles with an emphasis on monetization, activation, conversion optimization, and user acquisitions.
• Product management experience, particularly in mobile subscription environments, is a must.
• Experience with data-based experimentation (Firebase, Mixpanel).
• Understanding of mobile development processes (iOS, Android): Publishing; Guidelines; Mobile development.
• Experience with product and marketing analytics (AppsFlyer, Amplitude, Firebase, AdMob, Applovin).
• Understanding how tracking services work (Adjust, Appsflyer, Appmetrica).
• Good English skills.

What we offer you

• A competitive salary package based on your unique expertise, skillset, and impact on the business. We consider candidates with different experiences and are ready to be flexible.
• You can directly influence the business strategy and results.
• Hybrid working model, with a focus on working from the excellent new office in Limassol.
• Top technical equipment, insurance, friendly and highly qualified colleagues, great benefits package.